Tuesday, 29 November 2011
The excitement of NYC’s night life is always at its high! And the one thing, which is widespread among party goers’ and always makes them dribble with excitement, is the gateway of Mark Birnbaum’s ecstatic lounge ,jam packed with Hollywood celebrities, sports stars, ravishing divas and the entourage of stars studded artists & performers. However, when it comes to please their appetite, it is the Big Apple restaurants from the EMM Group entity, founded by Eugene Remm, Mark Birnbaum and Michael Hirtenstein, with their fine dining that relishes the taste buds of every diner.
Mark’s EMM Group Inc. ventures some of the hottest hangout zones in the vivid ambience that attracts revelries to be treated in a way that dominates all other hospitality experience catering across the entire NYC area.
Let us talk about the chronicles of the group, its founders and the ultimate dining establishments that take its customers to cloud nine.
· Abe & Arthur’s: The first EMM Group venture, named in honor of the partner’s grandfathers, Abe & Arthur’s is a unique dining experience restaurant known for its contemporary American Cuisine. The stylish twists in décor and atmosphere make it a favorite destination in Big Apple city to savor some of the specialty dishes and sparkling drinks.
· Catch: A multi-level landmark restaurant that offers inspiring seafood by the Top Chef winner Hung Huynh in the real exotic flavors of Asia and Mediterranean is the most sought after location for a fine dining experience in NYC.
· Lexington Brass: For the modern Manhattan diners, this restaurant gives a refined treatment with its new generation usher and a gleaming façade mystically. In just a few weeks of its opening, the place has become the only and best choice for many diners.
According to Mark Birnbaum, “customers who spend good amount of money socializing and savoring delicious delights that accented from different parts of the world, would always expect lavish hospitality and top-class customer service.”
Monday, 21 November 2011
Think about the glitzy New York lifestyle with its star-studded parties packed with entertainment, and the name of Mark Birnbaum comes to mind. A partner at the EMM group, this famous hospitality magnate is responsible for bringing some revolutionary partying changes in New York’s nightlife.
The seeds of his success were shown as a promotions director in 1998, when he launched a large nightclub in Ithaca with an area of 22,000 sq yards. Then in 2002, Mark Birnbaum started his nightlife consulting company Operative Inc. that was responsible for the launch of the famous nightclub the Lobby. This endeavor turned out to be successful with Mark being hired to oversee the promotions, public relations and launch of AER Lounge. This lounge garnered immense amount of popularity with Conde Nast traveler touting it as one of the best nightclubs in the world.
The company EMM Group came in to existence in 2006 and since then it has made a strong reputation for itself in the nightlife & hospitality industry, celebrity procurement and lifestyle management along with managing various events.
Along with his two partners Eugene Remm and Michael Hartenstein, Mark has made EMM Group a fortune worth of billions of dollars. The EMM group has many lounges, restaurants and a house in Sag Harbor that is used for hosting high profile parties for the clients like VH1 and the famous Gossip Girl series.
Tenjune, SL and the Chandelier Room are the names on everyone’s lips as these lounges are famous for hosting the most famous parties with prolific celebrities and sports stars rubbing shoulders with the crowd. The Tenjune is their most famous venture which is named after Mark Birnbaum and Eugene Remm’s shared birthdays i.e. on 10 June.
Along with the nightlife business, the EMM Group also has a chain of restaurants offering a good wining & dining experience at Abe & Arthur, Catch, and Lexington Brass. The guests can enjoy contemporary American, Mediterranean and Asian cuisine along with an enchanting decor. As Mark says, “You've got to stay fresh and keep your name relevant, if I'm not opening the next place that looks amazing, someone else is."
Tuesday, 8 November 2011
With a thirty million dollar luxury nightlife empire, Mark Birnbaum is undoubtedly the reigning hospitality mogul who has given to the nightlife a completely new meaning. The rigors of a hectic lifestyle has everyone looking for a good lounge that provides distraction and fun ; and if you happen to be at one, you might end up rubbing shoulders with some of your favorite celebrities or sport stars; the experience would be unparallel.
Lounges like Tenjune, SL and Chandelier room has revelers asking for more.
As a promotional director, Mark Birnbaum helped in launching and managing a nightclub in Ithaca, which covered an area of 22,000 sq. yards. This led to the formation of Mark’s nightlife consulting company called Operative Inc in 2002, which was responsible for launching Lobby, a voguish nightclub in Manhattan. In 2003, Mark took over the promotions, marketing and event management of AER lounge that gained landmark popularity in nightlife history. It even went to win the Conde Nast traveler naming it one of the best nightclubs in the world along with a Numero Uno position in Manhattan.
The EMM group was formed by Mark Birnbaum along with Eugene Remm and entrepreneur Michael Hirtenstein in the year 2006 and have been diversifying successfully ever since then. The group today has lounges, luxury concierge service, and restaurants along with the EMM estate in Hamptons, which hosts the most exclusive events during the summer, such as the fashion week.
Their first successful venture was Tenjune with an area of 5000 sq. yards followed with the purchase of EMM Estate. In 2009, they launched the Chandelier Room in the W hotel with its floor to ceiling windows and the large over sized Chandelier for which it is named. The EMM group has also forayed in to good wining and dining experience at Abe & Arthur’s restaurant dedicated to their partner’s grandfathers.
Tuesday, 1 November 2011
The tough economy has not stopped Mark Birnbaum from making his fortune in the realms of hospitality and lifestyle. Party goers in the New York City area could not have asked for more with such great lounges like the Tenjune and the Chandelier Room, where one is bound to rub shoulders with celebrities and sports stars. This famous people help in making a fun and splendid atmosphere with their performances guaranteeing you an unparallel party experience. Mark is a partner of multimillion dollars EMM group, which includes Eugene Remm and business entrepreneur Michael Hirtenstein.
This hospitality mogul started his career in 1998 as promotions director, he then launched a big club in Ithaca, which had an area of around 22000 sq feet. Then in 2002, Mark Birnbaum launched the company Operative Inc with the grand opening of the nightclub Lobby, which is deemed as one of the most famous events in the history of nightlife. The staggering success that followed made EMM as one of the most preferred groups for hospitality and nightlife services.
The partners today have a chain of lounges, restaurants, a house in Sag Harbor used for hosting parties for the likes of Gossip girl and VH1. Mark Birnbaum along with his partners has forayed in to restaurants that promise a unique dining experience as well as the mystifying elegance at Abe & Arthur’s named after their partner’s grandfathers, and the Catch and Lexington Brass.
“Abe & Arthur’s “restaurant along with its unconventional décor, offers its clients the flavor of modern American cuisine, as well as a great Mediterranean cuisine, and superb Asian cuisine ,where Hung Huyn a winner of Top Chef, provides exotic seafood flavors .
Lexington Brass caters to the Manhattan diners, with its food and shining façade ushering the diners in.
The EMM group along with Mark is ready to meet the ever-evolving requirements of the nightlife and hospitality industry by providing one of its best and most unique customer experiences.