Do you need a break from the monotony of everyday life?

Whether you live in New York, or you are just visiting, you cannot just simply miss out on the many exciting venues that the city has to offer. Some of the classiest and most rocking party venues like; the Chandelier Room, Abe & Arthur’s and Simyone are right here in New York City. 

It is at these venues where you can spend some good quality time, and have fun with your friends, family and dear ones. The kind of hospitality offered at these venues is not redeemed in any other venue.

The credit for such perfection of hospitality goes to Mr. Mark Birnbaum, the brain behind the functioning of these happening venues. He with his partners, Mr. Eugene Remm and Michael Hirtenstein founded the EMM group. Under the name of this group, they have established some of the most enthralling places of the New York City.

It is because of the efforts and dedication of Mr. Mark Birnbaum that today the EMM Group has reached on to great height of success, and holds a strong reputation in the hospitality industry.

Mark still believes in working hard, so that he can take his group to unconquered heights.

For giving New York so many perfect hospitality venues, Mr. Mark Birnbaum has won many applauds and has been named ‘the king of nightlife’ by the Forbes magazine.







 

Mark Birnbaum -The City Of New York Wasn't Always As Happening As It Is Today

In the past, spending weekends in a classy restaurant with friends or family was a costly affair for many. While New York City, has always been known for being one of the most stylish and happening cities in the world; having fun in New York City, wasn’t always so easy, as it was very costly.


But now thanks to hospitality entrepreneur, Mark Birnbaum who along with his friends and partners; Mr. Eugene Remm and Mr. Michael Herrnstein, New York City residents and visitors alike, now have the chance enjoy their weekends within an affordable budget, by introducing classy and cost savvy restaurants and clubs. 


Mark Birnbaum has brought about a radical change in the hospitality industry. Mark’s EMM group has many perfect restaurants and clubs, which are among New York’s most happening places to enjoy with loved and dear ones.

In no time, Mark’s venues have become the heart of New York’s nightlife. From high profile celebrities to everyday people, they all have experienced their top of the line hospitality.

Good ambience, delicious food, wine, and happening music are the specialties of his restaurants and clubs. Follow us on Instagram and Pinterest

The man who offers the best of the nightlife

When it comes to entertainment venues, nightclubs are the hottest place for young crowds to hang out, meet new people, socialize, while dancing and drinking. It’s pretty much the best destination to have fun.

The attraction of these nightlife venues varies from club to club. Young crowds find these spots to be the most amazing places to get together with friends to enjoy drinks, listen to all kinds of music, and just dance the night away.

These clubs are excellent for organizing parties, or any other entertainment based event. With music as their main attraction, these establishments, play music from different genres including; trance, heavy metal, Salsa, Hip Hop, Techno, Drum and Bass.  Drinks are also a main feature for these clubs.

Currently Most cities are overcrowded with nightlife venues. With so many options out there, nightclub owners need to come up with unique and special features that will make their establishments stand out. Providing the best in entertainment like; hot music bands, and special cocktails and drinks, are some of the major attractions used for a club’s promotion.

When we talk about the nightlife industry, the first name that comes to mind is that of Mark Birnbaum. His successful venue ownership, wide array of nightclubs and restaurants across New York are the main reason for the title of ‘King of NY’s nightlife’.

His clubs in NY are some of the most enthralling places to be at, and are mostly sought after by the city’s partygoers. Mark’s clubs are famous for offering a perfect blend of top quality atmosphere, thrilling music, drinks and everything that makes a club, a success.

In 2006, Mark came in association with partners, Eugene Remm and Michael Hartenstein and together they founded the EMM group. The group holds a history of successful venue ownership, and countless of established nightlife venues across the Meatpacking District.

Mark is the main reason behind the success of the EMM group.

Mark Birnbaum- The Man who hoisted NY’s nightlife

Mark Birnbaum is a partner of the EMM group, which is known for creating world class hospitality establishments and boosting New York City’s nightlife. This NY based company, has built several nightlife venues and hi-profile restaurants.


Mark along with his partners, Michael Hertenstein and Eugene Remm has taken their company to unattained heights. Each of the restaurants built by Mark’s group boasts of an excellent combination of remarkable atmosphere, perfect ambience, sophistication and provides top-quality services.


The EMM group has held a strong reputation for being the leader of the hospitality industry since 2006. With a desire to establish an arrangement that offered multiple facilities under one roof, Mark’s group has developed lounges and nightclubs like; the Hampton outpost, Catch Roof, The Chandelier Room and Tenjune.


Aside from being a leading pioneer who has been offering top-quality hospitality services, he is also an active socialite and supports multiple charitable originations.

 

Mark Birnbaum- The visionary nightlife industrialist

NY based hospitality entrepreneur, Mark Birnbaum is the dedicated partner of the EMM Group, one of the most preeminent firms known for providing people with utmost standards of hospitality.

Giving start to his career as a promotions director in 1998, Mr. Birnbaum was successful in the Nightlife and Special Events industry. Mark formed and handled the management activities of the 22,000 sq. feet mega club in Ithaca, New York.

Adding more to his remarkable achievements, Mark established the Nightlife consulting establishment Operative Inc., to open Lobby, a stylish and well-designed Manhattan nightclub. The launch of the Lobby in 2003 marked a new beginning in the history of the Nightlife industry.

One year after the Lobby’s launch, Mr. Birnbaum started supervising public relations, marketing and promotional activities for AER Lounge. Today, his name is counted among the best nightclub entrepreneurs in the world.

Mark Birnbaum-Owns the most successful hospitality and Lifestyle Company ‘EMM group’!

When it comes to business, there is a lot of competition and a hoard of competitors. People who have strong determination and clear goals reach the peak of success. A fine example of this is Mr. Mark Birnbaum. He is one of the renowned business entrepreneurs in the New York City.

Though, to reach this level, he had to face many hiccups. But regardless of the hurdles coming into his way, he battled all the odds in his life and carved out a successful career that made him one of the most prominent entrepreneurs of New York.

Mr. Birnbaum is given the title of 'King of New York nightlife' that perfectly goes out with his personality. Being the most eligible bachelor, he has property worth of $30 million that is includes nightclubs, lounges and restaurants in the meatpacking district of New York. Check us on Facebook for more updates

The Two Kings of Night Clubs In Manhattan

While you may wait for the movie titled “Eugene Remm and Mark Birnbaum Take Manhattan” the two hip and always moving entrepreneurs will probably be working on buying the movie theater where the movie will be shown or maybe even working on producing it. That’s because Mark Birnbaum and Eugene Remm are constantly on the move in New York City trying to make the most of their successful careers.

Eugene Remm and Mark Birnbaum Take Manhattan

It seemed like yesterday when these two pioneers of the club & night life got together and took Manhattan and the club scene by storm.  By creating the Tenjune Nightclub, Mark Birnbaum carved a place for himself among the great businessmen in a city like NY known for it’s fast moving lifestyle and being home to some of the best clubs in the world.



Just how did Eugene Remm and Mark Birnbaum Take Manhattan? Well, for one, they created the renowned EMM Group. which is very lucrative and prosperous to say the least. Keep in mind that the EMM Group is one of most successful business in NY.  That’s because both Mark and Eugene ended up taking the EMM Group to having four of the top 10 clubs in NYC at one time. This is no easy task in a place known for having the hottest lounges in New York City. However, the EMM Group is not just about nightclubs. They also manage some of the top restaurants in New York as well.

Mark & Eugene can be found hanging out together in one of their clubs at any time since they love to mix it up with their clients so they can get a feel for their concerns, suggestions and ideas.  Chances are the next time you are dancing on the dance floor of Tenjune, you just may bump into one of these two. Sky is the limit for both of these young and entrepreneurial geniuses.
So watch out Brooklyn. Look out Bronx and take notice, Queens. Now that Eugene Remm and Mark Birnbaum have Taken Manhattan, the other boroughs are next!

Source: http://markbirnbaum.net/mark-birnbaum-2/eugene-remm-and-mark-birnbaum-take-manhattan/

For those who don't know, Tuesday's at the Jazz Room continue tonight. There is going to be special music by DJ Vikas Sapra and DJ David Katz.

In case you're not familiar with The Jazz Room at The General, Mark Birnbaum explains that it's an extension of The General's 300 sear Modern Asian restaurant in downtown Manhattan at 199 Bowery. The Jazz Room does accept reservations as part of early seating that begins at 7pm or late seating starting at 9pm.

Make early reservations or stop by for some great food, amazing drinks and good music. You can't go wrong. 

Mark Birnbaum in a New York Minute

A lot can happen in a New York Minute. In case you missed it, yesterday was Mussel Monday's at Mark Birnbaum's Lexington Brass restaurant downtown. On such a beautiful day in New York City how can you go wrong with some of the freshest food in town.

Aside from the delicious seafood that Lexington Brass serves up, there's a slew of enjoying Lobster Mac n Cheese, Deviled Eggs, French Onion Soup, Braised Short Ribs and platters of oysters and littlenecks at any hour, from breakfast to lunch through dinner and late evening reprieves.

When Mark Birnbaum and EMM Group opened the restaurant back in 2011 he had a whole new dining experience in mind. The 100-seat American bistro located on the ground level of the luxury Hersha Group features classic American bistro fare conceptualized and executed by Abe & Arthur’s Executive Chef Franklin Becker.

Examiner.com had this to say about the fine NYC restaurant:

Patrons will be treated to sophisticated yet familiar favorites from a menu of fresh, locally sourced, sustainable dishes. Highlights from the breakfast menu include jam-filled pancakes with berries & lemon cream and a Spanish scramble with chorizo, rock shrimp and hash. For lunch, midtown moguls can indulge in a sirloin steak sandwich with truffle fries, or opt for lighter fare with grilled shrimp & couscous or yellowfin tuna ciabatta with avocado & tomato jam. For dinner, patrons can enjoy a range of options from buttermilk fried chicken and biscuits to sweet corn ravioli with chanterelles to spicy fluke ceviche with watermelon. Lexington Brass also will offer a thoughtful beverage program, which includes kombucha tea, three local wines and four local beers on tap, including one signature lager which was crafted and brewed in EMM Group’s name.

Lexington Brass is open 7 days a week. Stop in today and enjoy some of New York's finest of food and drinks. And don't forget that tonight, Tuesdays at the Jazz Room at The General continue with music by DJ Sinatra. If you'd like to reserve your seat don't hesitate to shoot an email over to jazzroom@emmgrp.com.

Mark Birnbaum – The charming honcho of New York Nightlife

The title of “the King of New York Nightlife” seems to go perfectly with the personality of MarkBirnbaum. With a charming personality, the man has built a huge nightlife empire that spans over of nightclubs, lounges and restaurants in the meatpacking district of New York.

The property that this most eligible bachelor in the country owns, along with his two partners Eugene Remm and Michael Hirtenstein, is worth $30 million. The house in Sag Harbor, Long Island that is owned by EMM group is the destination for some of the hottest parties in town.

However, the start to success was as dramatic as one could ever imagine. The series of competitive parties that Mark and Eugene threw on their birthday, which by mere coincidence falls on the same day 10^th of June, led to the beginning of a never-ending friendship and business partnership that lead to conquer the fort of New York’s nightlife.

Mark Birnbaum is the power behind the exuberant nightlife of New York City

Nothing is more beautiful than a quiet Saturday evening spent in a classy restaurant with friends or family. In the yesteryears however, good restaurants were not easy to find and the ones available were costly. Mark Birnbaum, together with his association with Mr. Eugene Remm and Mr. Michael Herrnstein, has brought about a radical change in that scenario.

Their company, the EMM group has created a string of gorgeous restaurants and clubs that have become the heart of New York nightlife in a short period of time. This has been a major boon for people who simply wanted to unwind with good food wine and music on weekends, but could not find a worthy place for the same. Mr. Birnbaum’s fame has spread everywhere and many celebrities and people of high repute have become a part of his esteemed clientele.

Mark Birnbaum – The Creator of Luxurious Nightlife & Hospitality Hotspots

Looking for an exquisite wining and dining experience, then head to the suave seafood restaurant ‘Catch’ in the meatpacking district of Manhattan. Always a perfect setting; whether a high profile event or a private soiree for the rich and the famous. The man behind this successful story is none other than hospitality mogul Mark Birnbaum. He has the perfect ingredients for the success of Catch with the ambience, hospitality and top chef winner Hung Huynh.

It just does not stop there, with his entrepreneurial venture of the EMM Group which he created with good friend Eugene Remm and business entrepreneur Michael Hirtenstein, Mark has provided an unparallel nightlife experience to all New Yorkers. The EMM Group which he started in 2006 has become a brand name in the luxury and hospitality industry. Whether it a night life experience with their clubs like TenJune, Catch roof, Chandelier Room and SL East or a great dining experience with Lexington Brass or Abe & Arthur’s, the trio has surely hit it big.

So how does he keep his endeavors in the meatpacking district? The answer is easy by catering to the demands of its patrons and offering them an unparallel experience. His love for the nightlife industry is evident from one of his oldest interviews after the launch of the Lobby in which he said, “I have always thrown parties, and always wanted to do that. When 9-11 happened, I lived right across the street, and then the economy took a nose-dive and I figured it's better to do what makes you happy, doing what you want to do and that will make you successful and happy.”

When everyone was reeling under the economic meltdown of 2007, Mark and his partners were busy investing their millions to acquire more space for their ventures. It is easy to guess why Mark Birnbaum is the reigning king of the nightlife industry in New York, it is his flair to take risks and deliver nothing short of the best. Mark is a busy man with his two new hotspots 199 Bowery and Catch in Miami, it’s yet to be seen whether they live up to the standards of the EMM group.

Mark Birnbaum – The New Face of the Nightlife Industry

Mark Birnbaum works hard and knows how to make the show to go on. As one of the partners of the EMM Group, he has changed the way events are organized in cosmopolitan cities like New York. It is all due to his endeavors, that New Yorkers are now reveling in fine dining and nightlife.

Mark Birnbaum is the perfect example of futuristic thinking and hard work, which helps to bring about innovative changes. To be successful was not at all easy; it did not come knocking at his door as he had to work hard to reach this pinnacle. The title of “The New Kings of NewYork Nightlife” has been earned after overcoming many hurdles. The journey to his success started in 1998 with the launch of a mega club in Ithaca. This was followed by Marks entrepreneurial venture ‘Operative Inc’ that was credited with the launch of the successful club Lobby, followed shortly by AER Lounge that was termed by the Conde Nast traveler as one of the best places to party in the world.

EMM Group evolved in 2006, when Mark collaborated along with his best friend Eugene Remm and business entrepreneur Michael Hirtenstein. Today, EMM Group is one of the biggest players in the luxury and hospitality industry. Since then, this group has added some of the best restaurants in the city like the Catch, Lexington Brass and Abe’s & Arthur’s. Their lounges and nightlife clubs include those of SL, TenJune and Chandelier room. Mark has also joined the lifestyle management bandwagon through 400 and the Estate. The success story of this millionaire continues in spite of all the adversities.

Mark Birnbaum and His Adventures of Nightlife

Mark Birnbaum, famous as “The New Kings of New York Nightlife” is the celebrity co-founder of New York's exuberant nightlife, hospitality and event-management company named as EMM Group. An enthusiastic chap, Mark started his career in 1998, as a promotion director for nightlife events. His wondrous aim to become the King of Nightlife was perfectly attained with the opening of 22,000 sq. ft. mega-club in the heart of Ithaca city of New York.

Being deliberate in his profession, Mark wondered to open a nightlife consulting company for the commencement of the Lobby Nightclub based in midtown area of Manhattan. Later, this lucky venture fulfilled the utter desire of Mr. Mark Birnbaum to expand it to AER Lounge to offer various public relations, marketing, and event management services to the prospective clients.

Thus, the up-roaring success of Mark Birnbaum is exceptionally commendable. His choice to the work might not interest many people at that time, but his sheer dedication and commitment to it really did! People remember him as the tycoon of the nightlife industry in the New York, who has redefined hospitality and business culture with glittering newer heights.

Mark Birnbaum’s Journey From Nothing To Everything In The Nightlife!

A few years back, when Mark started his career, not many people expected him to make it big. But as they say, ‘the unexpected happens to people who deserve it’; and in the case of Mark’s it’s so true.

Some of you may call it destiny, but Mark himself considers it as the output of intense hard work and dedication. Mark Birnbaum the 35 years old entrepreneur and the co-founder of the EMM group, gives the credit of his success to his hard work and the support of his partners.

While the whole world is dealing with the financial recession, Mark and his partners walk on the road of triumph; with their successfully running nightlife spots in the heart of New York City. They aren’t just busy making money, but they are also creating strategies to make an even bigger empire.

Party Time at New Jersey - Mark Birnbaum is the Creative Genius with the Chic Chandelier Room

It is always Arduous to Do Something New, But Mark Birnbaum Rose to the Challenge yet again with Chandelier Room!

Co-owner of EMM Group, Mark Birnbaum, 34, is one of the visionaries behind some of the New York’s top restaurants and nightclub gigs. Put it this way: If you happen to be in the Meatpacking District, chances are you are at one of their hot spots, and in case you happen to be at one their hot spots, you are undeniably having the time of your life full-blast.

Birnbaum, a hot hospitality honcho is widely known for having transformed the Meatpacking District in NYC. His innovative ideas and high taste for a sophisticated and swish ambience have raised the hospitability and lifestyle industry’s standards to a new high. In addition to taking a tool over the nightlife of NYC by storm, Birnbaum and his business associates at EMM group launched “Chandelier Room” in Hoboken, New Jersey.

Birnbaum already possessed years of expertise and experience in the hospitality industry when he decided to open the “Chandelier Room” in 2008. Moreover, he has already mastered marketing, PR, event management and promotions. He was well versed with the challenges of opening up and administrating an elite nightclub, after working zealously to launch “Tenjune” in the Meatpacking District back in the year 2006. Mark Birnbaum had always had a knack for the hospitality industry, but his extravagant and plush taste helped lift his career to sky heights. As a business tycoon and successful restaurateur, Birnbaum spares no expense when it comes to launching the best venues.

Chandelier room, upon inauguration, has brought a novel nightlife concept to Hoboken. Situated at the W Hoboken Residences & Hotels, Chandelier Room is giving a way for a new epoch of style for the city. This exquisite place boasts of glazed cognac leathers, cooper tiles and the nucleus of the place is an eye-popping chandelier. EEM groups know it well that location is a major consideration when it comes to selecting the perfect venue. The Chandelier room is situated in the heart of Jersey. This 4,000 sq-foot space is an indoor-outdoor leisure place, rendering guests with an assortment of signature cocktails, exclusive events and breathtaking views.

Mark Birnbaum has experienced gigantic success in his career. He has nightclubs and restaurants in NYC, New Jersey and Hoboken, and soon he will even have nightclubs in Miami. Having accomplished success by creating the perfect fusion between hospitality and nightlife, Birnbaum continues to develop ideas that sets EMM Group’s business model apart, making endeavours to elevate and heighten the industry on all fronts.

Grammy Nominated AVICII to Perform a Set at HQ Nightclub

When Mark Birnbaum, Eugene Remm and Michael Hirtenstein of EMM Group joined Angel Management Group for the execution and management of Revel Resort’s HQ Nightclub, we knew these powerful hospitality groups would deliver an unforgettable experience. One month after the big debut weekend for HQ Nightclub, EMM and Angel are already pulling out all the stops. Sunday, August 5, world renowned, Grammy-nominated DJ AVICII will be performing an exclusive, sold out set in the entertainment destination.

AVICII is a 22 year old Swedish DJ who is easily one of the most in demand music artists across North America. He creates the most unique and dance worthy electronic beats and has worked with other industry big-names like David Guetta and Tiesto. This is perhaps the biggest year yet for AVICII. Not only did he just wrap up his North American tour “Le7els” but he is releasing his debut album and headlining Lollapalooza, an event that showcases only the best artists before a whopping 50,000 fans.

Performing at HQ Nightclub, Revel’s brand new, 40,000-square-foot venue, is another huge milestone for the talented 22 year old. The resort is the biggest in Atlantic City, featuring more than 1,800 rooms, ocean front views, a 32,000 square foot spa, 14 restaurants and the best nightlife entertainment in town. HQ Nightclub has a lot of buzz surrounding it. It is Mark Birnbaum‘s largest business venture yet in EMM Group and is extravagant in all the right ways. AVICII will be the first to perform in the custom-made DJ booth that features a suspended performance stage set right above.

Source: http://www.markbirnbaumemmgroupinc.com/2012/08/02/grammy-nominated-avicii-to-perform-a-set-at-hq-nightclub/

Mark Birnbaum – The Reigning King of the Hospitality Industry in New York

When it comes to eminent names in the hospitality and lifestyle industry, Mark Birnbaum is the name topping the charts. When it comes to relishing elite services in the hospitality industry, again his is the same name to trust.

This 32 year old hospitality honcho, who is also the founding partner of the well-known EMM Group, has played a chief role in redefining the concept of rocking nightlife in downtown Manhattan. His innovative concepts and passion for elitism have truly been instrumental in positioning EMM Group amongst the league of most successful hospitality and management companies of New York City.

Titled by Forbes Magazine as the “New Kings of Nightlife in New York”, he along with partners Michael Hirtenstein and Eugene Remm have launched a number of bedazzling restaurants and nightlife venues with a magnetic fusion of ambience, ace service, sophistication and entertainment.

By the year 2002, he opened his own consulting company that inexorably led to the opening of his first nightclub, “The Lobby Nightclub”, in the heart of Manhattan. With the phenomenal success of The Lobby Nightclub, Mark Birnbaum went to start another huge venture-AER Lounge, which went to make history. It was recognized by Conde Nast traveller as one of the hippest nightspot across the globe. When party poppers enter any of his nightclubs or restaurants in New York, they enjoy their time so much that they do not want twilight to go and dawn to come.

In the year 2006, along with his friend Eugene Remm and entrepreneurs Mark Hirtenstein, established the EMM Group that has make a remarkable niche for itself in the hospitality area. The popular discotheques of this enterprise include Chandelier Room, SL East and Tenjune. Anyone who loves rocking parties and is scouting for an unparallel party time can head to any of Mark’s nightclubs to have a great experience with excellent DJ and relish the company of well-known celebrities that are frequently visit these clubs. The EMM Group have also scored a home run along with their series of restaurants that include Lexington Brass, Catch and Abe & Arthur. The meteoric success of Brinbaum has led to him being titled as “The King of New York’s Nightlife Saga and Hospitality Magnet.”

Under the management of Mark Birnbaum, the EMM Group is thriving, diversifying its portfolio and changing the rules for the lifestyle and hospitality business.

EMM Group’s Hung Huynh on Board with Catch Miami

Hung Huynh first joined the hospitality honcho’s at EMM Group after his big win on season three of Top Chef. Mark Birnbaum, Eugene Remm and Michael Hirtenstein of EMM Group knew they had to do something big for Catch in order to match the success of their other restaurants in the Meatpacking District. Acquiring the expertise of Top Chef winner Hung Huynh was the perfect strategy for making Catch NYC the sensational hit that it is.

Catch, located at 21 9th Avenue in New York City, is a three-floor, 14,000 square-foot seafood restaurant that can seat 260 people.  Hung Huynh contributed dishes like jumbo Cantonese-style lobster, Crispy Whole Red Snapper for two with Oyster Mushrooms, Dungeness Crab Tagliatelli with Flying Fish Roe & Scallion Tomato Sauce, and one of the dishes that helped dub him Top Chef, hamachi tartare with avocado, tomato vinegar, and fingerling potato chips. In EMM Group tradition, it was important that Huynh made everything large-scale and with over-the-top, indulgent flavors. “This is the first restaurant of my dreams,” Huynh said when announcing his collaboration with EMM Group for Catch.

Later this year, Mark Birnbaum, Eugene Remm and Michael Hirtenstein will once again use the culinary expertise of Hung Huynh to launch the much anticipated outpost of Catch in South Beach Miami within the James Royal Palm Hotel. Catch began when Remm and Birnbaum realized that there were no seafood restaurants in the Meatpacking District. Once a suitable location opened up, they grabbed it and soon after, acquired Huynh. The same can be said for Catch in Miami. While throwing a big party in Miami, the hospitality kings “noticed a lack of seafood-specific restaurant options in Miami, and a desire expressed by its residents for more social, shareable, city-style dining” said Mark Birnbaum. With Hung Huynh on board, there are endless possibilities for Catch. Miami is just one of many exciting milestones for Catch Restaurant.

Mark Birnbaum – Fusing the Luxury Nightlife Industry with Innovative Energy

The luxury hospitality industry in New York City has witnessed a multitude of change in the last few years. Few names have played a vital role in bringing about this change, but Mark Birnbaum is one such name that stands out in this list. His overwhelming success in the industry has earned him the title of the “King of New York Nightlife” along with his business partners Eugene Remm and business entrepreneur Michael Hirtenstein. New Yorkers looking for unparallel fun can head to one of his nightspots and rub shoulders with rich and famous alike.

This hospitality mogul has written his success story with his hard work and is not a stranger to risks. His journey started with the launch of 22,000 sq. ft. club in Ithaca and by the year 2002, he started managing things through his company Operative Inc. This company launched Lobby, a premier nightlife destination in the year 2003 that created ripples in the nightlife scene of the city of New York. Lobby paved the way for the AER Lounge that later went on to create history and was even featured in the Conde Nast Traveler Magazine as one of the best partying destinations of the world. The final icing on the cake came with the launch of EMM Group with partners Eugene and Michael. Today, the kitty of EMM Group is full with the best restaurants, nightclubs and a luxury concierge service.

Mark Birnbaum hits the bull’s eye with the theory that in this competitive industry it is important to give the revelers value for their hard-earned money. As reflected in his words from an interview, “With this economy, customers that spend their hard-earned money are expecting the best hospitality and service. We have prided ourselves on always taking the best care of our customers, and as a result, people stay loyal to us. I’m happy that it's appreciated, and these days it really shows.” The world of entertainment is changing and its people like Mark who are suffusing it with vital energy.