Friday, 13 April 2012
Mark Birnbaum and Partners Transform the Meatpacking District
Mark Birnbaum has quickly become the hospitality industry’s leading man, along with partners Eugene Remm and Michael Hirtenstein. Since 2006, when Mark Birnbaum partnered up with Remm and Hirtenstein to form EMM Group, the three business moguls have managed to transform the Meatpacking District in New York City. Catch, SL, Abe & Arthur’s, Tenjune, and Lexington Brass are just some of the venues in the Meatpacking District that have been produced by EMM Group.
EMM Group consists of over 700 employees and continues to expand each and every year. Mark Birnbaum brings his experience and chic taste to the table and infuses an innovative energy into every new project. He works year-round to balance the fundamentals of business ownership and operation, making him a truly successful entrepreneur in a city where most struggle to make it.
EMM Group recognized the lack of establishments that successfully offer multiple experiences within the same place. This ignited Mark Birnbaum and his partners to create multi-faceted venues that could cater to an array of crowds. For example, their first restaurant called Abe & Arthur’s, considered an “instant success”, has their nightclub lounge, SL, right next door. Two blocks away is yet another venue, Tenjune. These dynamics accommodate an assortment of patrons which has inevitably contributed to EMM Group’s success as a company. Following suit is Mark Birnbaum’s much anticipated venue located at 199 Bowery. It has been confirmed that the venue is the most versatile yet with a bakery and cafe, a dining room that will specialize in Asian fusion dishes, and a lower level jazz club. It is no secret that EMM Group stands far above the rest in the hospitality industry.
It didn’t take long for Birnbaum to recognize that his drive and knack for the industry could take him to the top, but no one could have envisioned the level of success he would reach with EMM Group partners Eugene Remm and Michael Hirtenstein. The partnership of Mark Birnbaum, Eugene Remm and Michael Hirtenstein was a recipe for instant success. Each partner brings unparalleled experience and industry insight to the table that continues to heighten industry standards.
For more information about Mark Birnbaum, please visit the website www.markbirnbaumemmgroupinc.com.